.. Daniel Mason — Platform Architect and Founder of JaySoftware Ltd
Available for Opportunities

Daniel Mason

Full-Stack Platform Architect & Digital Agency Founder

JaySoftware Ltd — Est. 2010 · Resonate Studio London

14+
Years Experience
60+
Major Brands
22
Platforms Built
420
Components
140+
DB Tables

About Daniel Mason

Over the past decade, my work through JaySoftware Ltd has appeared across national and international platforms including BBC Television, The Guardian, Sunday Times, and three UK billboard campaigns. I architected and built a full-stack multi-tenant SaaS platform — 22 interconnected modules, crypto payments, analytics pipelines, and responsive mobile-first UI — serving 60+ major brands including Sony Pictures, Disney, Virgin Media, Spotify, and the UK Government.

🎯 The Early Years

Daniel Mason is the creator of the very first Spotify Playlist on Facebook — a milestone that predated the modern music-tech boom and set the tone for his career at the intersection of music, social platforms, and enterprise software.

As a two-time Director of JaySoftware Ltd, Daniel has led the company through multiple reinventions, from early Facebook app development in 2010 to the AI-driven, multi-tenant platform architecture of today.

By The Numbers

First Spotify Playlist on Facebook Pioneered social music integration before it became mainstream
Two-Time Director JaySoftware Ltd — appointed twice over 14 years
BBC Television Featured BBC CLICK — "Stuff Your Rucksack" at 1:48 mins
National Press Coverage The Guardian, Sunday Times, The Observer, Daily Mail
Three UK Billboard Campaigns Three UK — national billboard activations
Hollywood Studio Work Sony Pictures, Disney, Paramount, SHOWTIME, Fox
UK Government Project Direct Gov — Drink Awareness App
Music Industry Depth EMI, Spotify, KISS 100, Sony BMG

60+ Major Brands Across 15 Industries

A selection of the brands Daniel has delivered for through JaySoftware Ltd.

BBC Television
Sony Pictures
Disney
Spotify
Virgin Media
Three UK
Paramount
SHOWTIME
Fox International
National Lottery
QVC UK
Waitrose
ASOS
Lastminute.com
Virgin Holidays
EMI Records
KISS 100
Peroni
Jägermeister
Nokia
Adobe
Nicorette
Herbal Essences
UK Government
Burson Marsteller
WWF
Breast Cancer Care
OpenIDEO
Holiday Autos
Berocca Boost
Laura Marling
Alice Cooper

22 Integrated Platforms. One Ecosystem.

Everything Daniel has built — brought together under one architecture. Zero external dependencies. 100% data sovereignty.

Multi-Tenant Music

HLS streaming, PayPal checkout, revenue splits, 50+ files

Audiobook Platform

Multi-tenant player, store, and checkout system

Livestream Suite

YouTube, Twitch, Vimeo, Facebook, Dailymotion

Multi-Client Store

Digital license shop with PayPal integration

Amplify Voices

Social platform with live Q&A and voice answers

Lyric Prompter v9.0

A-B loop, equalizer, mouse scroll, reverse lyrics

Visual Player v5.0

Equalizer visualisations, cover art, analytics, leaderboard

Live Ticker System

Multi-tenant with QR codes and full analytics

QR Code Generator

Branded QR codes with owner profile photos

Stream Effects v6.2

Draggable overlays with audio and autoplay

Funnel Sync

Tokenkey upload sync with slider integration

Affiliate Management

Complete clone system with commission tracking

Funnel Cloning

Clone funnels with attribution and revenue

Performance Pricing

Auto-calculate prices from real metrics

Creator Payouts

Withdrawal system via PayPal

GDPR Compliance

Full data sovereignty and privacy controls

Giveaway Engine

Competition management with real-time analytics

Sudoku Challenge

Gamified engagement with leaderboard

Analytics Engine

Impression/click/lead/conversion tracking

Traffic Router

Multi-table tokenkey lookup and URL shortener

Knowledge Repository

Terminal audio production guide

Platform Architecture

Multi-tenant SaaS with RBAC and session tracking

The Tools You've Never Had

Every artist, creator, and business owner gets access to a full digital ecosystem — not just a store.

🎵 For Artists

Upload tracks. Set your own prices. Sell directly to fans with zero commissions. HLS streaming protects your files while giving listeners a world-class experience. Every track gets its own scan-to-share QR code — turning any moment into a sales opportunity.

🎩 For Partners

Deliver high-demand SaaS to artists and music store owners in your network. Earn by serving clients directly, or by building an affiliate team. Free professional training included — everything you need to launch, sell, and grow.

🏢 For Businesses

Full multi-tenant platform with role-based access control, analytics pipelines, and revenue management. From a single store to a national network — the infrastructure scales with you.

🎵 Read the Full Story

See how Daniel is building the future of independent music — and reserve your spot in the new Multi-User Music Store.

Read the Full Story →

Want to Work Together?

Whether you're an artist, partner, or business — we'd love to hear from you.

Become an Authorized Partner →